# Ride the Trend Before It Peaks > See trending UA creatives decoded by structure, then remix them with your own game assets. Pull trending keywords from Meta, TikTok, and YouTube into prompts. --- UA teams know the pattern: a creative format catches fire, the studios that spot it early ride cheap installs for weeks, and everyone else arrives after saturation. Spotting the trend is only half the problem — deconstructing why it works and producing your own version usually takes long enough that the window closes. Trends compresses that whole cycle into Layer. Trending UA creatives arrive already analyzed and broken down by structure, trending keywords stream in from social platforms, and remixing a trend with your own project assets is a single step. Trends is in beta. ## Key Capabilities **Trending creatives, decoded** Browse what's working in UA right now — not as a raw feed, but analyzed and broken down by structure, so the mechanics behind a winning ad are legible at a glance. **Structural breakdowns you can act on** Each trend is decomposed into its working parts. Instead of eyeballing a competitor's ad and guessing, you get the anatomy: the pieces you'd need to build your own version. **Remix with your assets** Apply a trend's structure to your own game. Your characters, your world, your project assets — poured into a format the market has already validated. **Trending keywords from social platforms** Pull trending keywords from Meta ad rankings, TikTok, and YouTube straight into your prompts, so the language of the moment makes it into the creative. **Detail view to new session** Open any trend's detail view and remix it into a new session in one motion. From "that's interesting" to "we're generating our version" without leaving the flow. ## How It Works **Browse what's trending** Scan the trending UA creatives and keywords Layer has surfaced and analyzed. Filter to what's relevant for your genre and goals. **Open the breakdown** Dive into a trend's detail view to see its structure — the elements that make it work and how they fit together. **Remix into a session** Remix the trend into a new session with your project assets attached. Generate your version, refine it with the agent, and ship while the trend is still climbing. ## Built for Game Production **UA creative with a head start** Every batch begins from formats the market has already rewarded. Your team's creativity goes into the twist, not into rediscovering the template. **Faster response to format shifts** When a new hook takes over the charts, the time from spotting it to testing your own take is a session, not a sprint. **On-brand by construction** Because remixing runs through your Projects and reference assets, chasing a trend never means abandoning your game's look. **A shared radar for the team** Strategists, artists, and the Creative Agent all see the same analyzed trends, so "what should we try next" starts from evidence everyone can inspect. Trends puts the market's creative pulse inside the tool where you make creative. It's one more reason 300+ game studios and entertainment brands run UA production on Layer. ## Frequently Asked Questions ### What does Trends actually show me? Trends surfaces trending UA creatives, analyzed and broken down by structure — so you see not just what's winning, but the anatomy of why, in a form you can act on. ### Can I use a trend with my own game's assets? Yes. Remixing is the point: open a trend's detail view and remix it into a new session, where the trend's structure combines with your own project assets. ### Where do the trending keywords come from? Layer pulls trending keywords from social platforms — Meta ad rankings, TikTok, and YouTube — and lets you drop them straight into prompts. ### Is Trends available now? Trends is in beta. It's part of Layer, where plans start at $10/month for 300 Creative Units and you can start free with no credit card required. ### How does Trends work with the Creative Agent? The Creative Agent researches trends as part of executing a brief, and Trends pairs naturally with Connectors, so market signals and your own campaign performance inform the same batch. --- See what's trending and remix it into your next campaign. Start free — no credit card required. --- [View original](https://layer.ai/features/trends) | [All Features](https://layer.ai/features)