# Generate Full-Length Video Ads From a Prompt > Generate full-length video from text with AI video generation across Veo 3.1, Seedance, Kling, and Wan. Built for UA hooks and story ads. Start free today. --- Video is the highest-performing format in mobile UA — and the most expensive to produce. Every network wants fresh hooks, every test needs variations, and live-ops moments need story-driven creative on a deadline. Traditional production can't keep pace, and hopping between separate AI video subscriptions fragments your pipeline and your budget. Layer's video generation creates full-length video from text using leading models including Veo 3.1, Seedance, Kling, and Wan — all in the same workspace as your images, 3D, and audio. It's built for the formats game marketers actually ship: UA hooks, playable-style ads, and story formats. ## Key Capabilities **Leading video models, model-agnostic** Generate with Veo 3.1, Seedance, Kling, Wan, and more — part of 149+ AI models in one workspace with day-0 integrations as new models ship. Compare models on the same brief instead of committing to one subscription's ceiling. **Multi-prompt sequencing** Direct a single clip like a storyboard: write different prompts for different parts of the timeline to stage a hook, escalation, and payoff in one generation, instead of stitching disconnected clips. **Native synced audio** Some models generate a synced audio track natively with the video, so first drafts arrive with sound — not silent footage waiting on a separate audio pass. **First-frame and last-frame conditioning** Pin the exact image a clip opens or closes on. Match a brand frame, land on a call-to-action screen, or chain shots so one clip's ending becomes the next one's beginning. **Built for ad formats** From three-second hooks to full story ads and playable-style creative, generate the formats UA teams test daily — without booking a studio or a render farm. ## How It Works **Write the brief as a prompt** Describe the scene, the action, and the tone. Use multi-prompt sequencing to script what happens across the clip's timeline, and set first or last frames to anchor the shot. **Choose a model and generate** Pick the model that fits the job — Veo 3.1, Seedance, Kling, Wan, or others — and generate. Some models deliver a synced audio track with the footage. **Iterate and ship** Review results side by side, refine prompts or frame conditions, and export finished video ready for ad networks, stores, or social. ## Built for Game Production **UA hooks at testing velocity** Performance marketing lives on iteration. Generate hook variations from a prompt, sequence the beats that drive the first three seconds, and keep your test pipeline full every week. **Playable-style and story ads** Build narrative creative — setups, fails, wins, reveals — using multi-prompt sequencing to control the arc inside a single clip. **Live-ops and seasonal moments** Event trailers, feature announcements, and seasonal promos on the live-ops calendar's schedule, not a production house's. **One pipeline with the rest of your assets** Your video generation lives alongside image, 3D, and audio work in the same workspace used by 300+ game studios and entertainment brands, including Zynga, SciPlay, Huuuge Games, and Machine Zone — with SOC 2 Type II, role-based access, and customer data never used to train foundation models. With consumption-based Creative Units, no seat fees, and plans from $10/month for 300 CUs, the whole team can generate. Start free and ship your first AI video today. ## Frequently Asked Questions ### Which AI video models does Layer support? Layer includes leading video models such as Veo 3.1, Seedance, Kling, and Wan — part of 149+ AI models across image, video, 3D, and audio in one workspace, with day-0 integrations as new models ship. ### Can I direct what happens across a single clip? Yes. Multi-prompt sequencing lets you write different prompts for different parts of one clip's timeline, so you can stage a hook, a beat, and a payoff inside a single generation. ### Does generated video include audio? Some models generate a synced audio track natively alongside the video, and you can also add generated sound-effect tracks onto existing clips in Layer. ### Can I control how a video starts and ends? Yes. First-frame and last-frame conditioning lets you pin the opening and closing images of a clip, which is ideal for matching brand frames or chaining shots together. ### How much does video generation cost? Layer uses consumption-based Creative Units with no seat fees. Plans start at $10/month for 300 CUs, 10% of unused CUs roll over, and it's free to start with no credit card required. --- Turn your next creative brief into finished video today. Layer is free to start — no credit card required. --- [View original](https://layer.ai/features/video-generation) | [All Features](https://layer.ai/features)