Getting a specific camera move out of an AI video model usually means prompt archaeology: guessing the phrases that trigger a dolly zoom, regenerating until the drone shot actually behaves like a drone shot, and burning time and budget on takes that almost worked. Artists know the shot they want; translating it into model-speak is the bottleneck.
Camera & VFX Presets removes that translation step. Layer ships around 100 named cinematic motion and effect presets — dolly zoom, bullet time, FPV drone, crash zoom, disintegration, and many more — that you apply to a video generation directly. Choose the shot by name, and the preset carries the cinematography for you.
Key Capabilities
~100 named cinematic presets Browse a curated library of camera motions and visual effects spanning classic film language and modern ad-style moves. Every preset is named for what it does, so finding the right shot takes seconds.
Signature camera moves Dolly zoom for that vertigo pull, FPV drone for kinetic flythroughs, crash zoom for punch-ins, bullet time for frozen-moment drama — the moves that make UA creatives stop thumbs, available as one-click selections.
Visual effects on demand Beyond camera work, effect presets like disintegration transform your subject or scene, adding production-grade spectacle without VFX software or specialist skills.
No prompt engineering required The preset encodes the cinematography, so your prompt stays focused on subject and story. Consistent, repeatable shot language replaces regeneration roulette.
Works with your art Apply presets to text-to-video or image-to-video generations, powered by video models including Veo 3.1, Seedance, Kling, and Wan — all inside one Layer workspace.
How It Works
Choose your preset Pick the camera move or effect from the preset library — orbit a character, crash-zoom on a logo, disintegrate a defeated boss.
Set the scene Add your prompt and, optionally, a starting image such as key art or a screenshot. You define what appears; the preset defines how the camera and effects treat it.
Generate and compare Run the generation and review it in your workspace. Swap presets on the same scene to audition different shot styles, then keep the strongest take.
Built for Game Production
Scroll-stopping UA ads Dynamic camera work is what separates a static-feeling ad from a cinematic one. Presets let UA teams apply proven, high-energy moves across creative variants at volume.
Trailer-grade moments, faster Explore hero shots for trailers and teasers by testing multiple presets on the same beat — find the dolly zoom or drone reveal that sells the moment before committing production time.
Live-ops spectacle Give event announcements and update promos a visual punch — effect presets like disintegration turn a simple character shot into an eye-catching beat for social and in-game feeds.
A shared shot vocabulary Because presets are named, art and marketing teams can brief each other in shot language — "crash zoom, then the FPV pass" — and get repeatable results across the team.
Layer is the video creation workspace for 300+ game studios and entertainment brands, including Zynga, SciPlay, Huuuge Games, and Machine Zone. Start free and direct your first cinematic shot today.